Left to right: Tee Yee Yaw, Farid Yunus and Ben Teh Beng Hock
redONE Mobile has recently announced key leadership updates as the company continues strengthening its long-term growth and community-focused direction in Malaysia.
Group Chief Executive Officer of Red One Holdings, Farid Yunus will assume a direct leadership role in overseeing redONE Mobile moving forward following the completion of Ameen Amaendran’s tenure as Chief Executive Officer in January 2026, alongside Group Chief Sales Officer Ben Teh Beng Hock, who continues spearheading the company’s sales growth and commercial strategies, and Group Chief Operating Officer Tee Yee Yaw, who continues leading the company’s operational and business functions. Having been part of redONE Mobile since its inception, the leadership team continues to provide stability, continuity, and strategic direction for redONE Mobile as it moves into its next phase of growth.
Further strengthening the leadership team, redONE Mobile welcomed Ignatius Lee Wai Keen as Chief Marketing Officer (CMO) in February this year. With over 25 years of experience in the telecommunications industry, he brings extensive expertise in sales and distribution, marketing, and business growth across both consumer and enterprise within mobile and fixed fibre segments.
Ignatius Lee Wai Keen
As redONE Mobile continues evolving towards being a holistic community telecommunications provider, the strengthened leadership team will play an important role in shaping its next phase of growth creating meaningful value for Malaysians beyond connectivity alone.
Built around key focus areas that span providing accessible connectivity, expanding into everyday solutions beyond connectivity, strengthening communities through practical support initiatives, developing local talent, and creating entrepreneurial opportunities, the company remains committed to serving Malaysians in more meaningful and inclusive ways.
With its established Group leadership team continuing to steer the organisation, redONE Mobile looks forward to introducing more innovative plans, products, and community-driven initiatives that will continue delivering greater value and better experiences to Malaysians nationwide.
